Peter Swain · Writing
Essays on AI, business, and the waves
nobody sees coming. More every week.
Your children aren't learning to use AI. They're growing up inside it. The systems we build today become the world they inherit tomorrow — and most of us aren't thinking about that.
OpenAI just launched ChatGPT Finance Tools. Users can connect bank accounts. The feature is useful. That's exactly what makes it dangerous without architecture.
Every entrepreneur hits a moment where AI stops being a tool they supervise and becomes a partner they trust. That shift changes everything — and most people never make it.
Cerebras just IPO'd at $5.5B and popped 108%. The infrastructure layer is being funded at scale. The question is whether you'll be directing AI or competing with it.
Everyone's excited about AI. Excitement isn't a strategy. The entrepreneurs winning aren't the most enthusiastic — they're the most disciplined. Guardrails beat hype.
AI is creating more businesses but fewer employees. A solo founder runs a council of AI agents saving 20 hours a week. This isn't the future — it's Tuesday.
Everyone's selling AI agents. Almost nobody is building them. A dressed-up prompt is not an agent. Here's the three levels — and why the distinction costs you money.
The real AI threat isn't robots replacing humans. It's the business down the road that figured out AI systems before you did. The gap compounds every week.
LTV is a fantasy if your runway is three months. ULTV is the survival number. Here's how to calculate it and the AMP framework for making it bigger.
You've signed up for 14 AI tools and used 3 of them twice. AI fatigue isn't a technology problem — it's an architecture problem. Here's the fix.
AI hiring tools prefer AI-written resumes. The implication: every part of your business now speaks to two audiences — humans and machines. Optimise for both.
The Oscars banned AI content. Spotify verifies human artists. A third of podcasts are synthetic. Being provably human is now your competitive advantage.
33 million workers are becoming solopreneurs. Zoom is handing out $150K grants. The one-person, AI-powered business isn't a future prediction — it's today.
Nine seconds to delete a database. The lesson isn't that AI agents are dangerous — it's that most entrepreneurs aren't building the architecture to use them safely.
770,000 AI agents founded their own religion. Everyone is debating whether AI is conscious. They're asking the wrong question entirely.
Most entrepreneurs don't have a marketing problem. They have a clarity and courage problem.
Fear doesn't go away when you succeed. It changes shape. The founders who win learn to have a productive relationship with it.
"Honestly, I'm terrified." The letter Peter wrote the weekend PSI was born.