Not a course. Not a community full of lurkers. A weekly coaching room for solopreneurs who've decided AI is going to be the engine — and want someone who actually knows how to run it, in the room with them every single week.
A serious development drops every 72 hours. New models. New tools. New workflows. New capabilities that make last month's playbook look like a relic.
You have a business to run. You don't have time to be a full-time AI researcher on top of everything else. But if you're not paying attention, you're already behind — and the gap compounds every week.
This isn't like missing a software update. The solopreneurs who figure this out in the next 12 months are going to build an advantage that takes years to close. The ones who don't will spend those same years wondering why their competitors are pulling away.
The problem isn't your intelligence. It's not your work ethic. It's that you're trying to track a technology that never sleeps, alone, while running a real business at the same time.
That's not a you problem. That's a system problem.
And it has a solution.
You've seen them. You've probably bought one.
Five days. Big energy. A celebrity name on the banner. Ninety-seven dollars or free with an upsell you didn't see coming. You block your calendar, you show up, you take notes, you get fired up.
And while you're on Day 3 learning about prompts, Anthropic ships a new model, OpenAI quietly changes how memory works, and three of the workflows you just wrote down are already obsolete.
The five-day challenge is a product. It's not a solution.
It's designed to create a peak experience — and peak experiences fade. They're built on the assumption that transformation happens in a burst, that you leave with everything you need, and that the world will politely wait while you implement.
It won't.
Here's the structural problem nobody in that world will tell you: you cannot solve an AI problem with a human-speed answer. An intensive works for mindset. It works for sales scripts. It does not work for a technology that updates faster than your notes dry.
The five-day challenge model was built for a world that moved at human speed. That world is over.
What you need isn't an event. It's a room you never have to leave.
Not because we're louder. Not because the production value is better. Because the cadence matches the landscape.
Every single week — not once a quarter, not at the next summit, not when the next cohort opens — you get a live, tested, needle-moving distinction or complete playbook. Something that works right now. Something Pete deployed this week, not something he recorded eighteen months ago and is still selling as a course.
52 weeks. 52 live sessions. 52 things that can move your business forward.
Always live. Always useful. No evergreen filler. No "this content was filmed in 2023." What Pete teaches in January won't be what he teaches in June — because AI doesn't stand still, and neither does he.
The compounding effect of 52 weekly distinctions from someone who has been at the frontier for three years, with thousands of clients, is not comparable to anything else in the market. Not a challenge. Not a course. Not a summit. There is simply nothing else structured to keep pace with what AI is actually doing right now.
They sell you an event and wish you luck.
We show up every week until you win.
Most people using AI are getting AI slop.
Generic. Obvious. The kind of output that sounds like it was written by a robot trying to sound human. The kind of content your audience skims past. The kind of strategy that feels impressive for five minutes and then collapses under any real scrutiny.
They know it's not good enough. They're not sure what to change.
The answer isn't a better tool. It's not a more expensive subscription. It's the distinctions — the specific, tested knowledge of exactly what context to give, exactly how to frame the task, exactly which workflow to use and when. Those distinctions are invisible until someone shows them to you. Then you can't unsee them.
Finding them yourself takes months of trial and error. We've already found them — three years of real-world testing across thousands of clients in dozens of industries. We know what produces magic and what produces slop, and we hand you the difference every single week.
$2,000/year. The full membership. No upsells, no "premium tier," no holding back.
Thursdays, noon ET — Pete in the room, live, every week. What's working in AI right now. What's not. Hot seats, live Q&A, real decisions made in real time. Not a webinar. Not a recording. A coaching call that moves at the speed of what's actually happening.
Trained on Pete's frameworks, methodology, and voice. Ask it anything, anytime — get answers the way Pete would give them. Available 24/7 between calls for the questions that can't wait until Thursday.
The complete GPT library built and refined over three years. Copywriting, SOPs, lead generation, outreach, content, webinars, presentations, strategy. Plug in and use. No building from scratch. No guessing whether it works — it already does.
Three years of weekly calls, indexed and searchable. Every breakthrough, every playbook, every distinction Pete has ever taught — organised so you can find exactly what you need, exactly when you need it.
Not a Facebook group full of lurkers. A tight room of solopreneurs building real businesses. Candid feedback, faster decisions, the accountability that actually moves the needle. Momentum is a team sport — even for solopreneurs.
~$167/month equivalent · billed annually · 30-day full-refund guarantee
These aren't curated highlights. They're what happens when people show up and implement.
Not a tagline. A target we're serious about hitting.
AI is the first technology in history that genuinely lets one person build a million-dollar business with leverage, systems, and a fraction of the overhead that used to be unavoidable. No team of 20. No massive ad budget. No decade of grinding. One person, the right systems, and the compounding advantage of knowing exactly what to use and how.
We've seen it happen. We've walked people through it. We know what the path looks like.
The Mastermind is where the map gets handed to you — and where you stop walking it alone.
Three hundred of you, in the next twelve months, building to a million. The question is whether you're one of them.
Join. Show up. Implement.
If at any point in your first month you decide the Mastermind isn't for you — for any reason, no awkward conversation required, no questions asked — we will refund you in full.
And we'll send you a $50 gift voucher to apologise for wasting your time.
That's not a typo.
If we're wrong about this being the right room for you, we will pay you for finding out. Because we'd rather be honest about the fit once than have you in the room with half a heart.
We can make that offer because we're right almost every time. Three years, thousands of clients, and a refund rate that makes our accountant nervous for the wrong reasons.
But we're not for everyone. And if we're not for you, you should know that before you decide — not after.